Galaxy Kids (Freeman Foundation)

I worked an internship for Galaxy Kids in Bangkok, Thailand. I and three other interns worked as a marketing team for the newly released AI-powered language-speaking app for kids. I had three major goals during my experience. One goal I had while interning in Thailand was to immerse myself in a different market. During the internship, our boss relied on our opinion heavily because we were the youngest employees in the office. Appealing to the Thai market and people was hard for me because my ideas of what would work best coming from America would not work in Thailand.

As a Business Development Associate at Galaxy Kids, I had the opportunity to understand how companies that are beginning to expand around the world work. The ways of doing it and the tools used for it have a variety of complexities and methods that range from studying the specific words that have a lot of traffic on the Internet, to understanding and taking advantage of the use of social networks to sponsor the brand as much as possible with a lower budget.